Porter Service – Strategic Hiring Plan

Hiring Strategy Consultation

Agency Strategic Hiring Plan™

Price: $329 for a one hour call
Only 5 available per month

After seeing over 6,000+ digital marketing projects come through Credo, we know that there is no “best” agency or consultant.

But there is a best for you, and we can help you establish your strategic marketing hiring plan through the Credo Porter Service.

Since 2015 I’ve spoken with thousands of companies who are hiring an agency, and my team knows how to connect you with the right marketing agencies.

But the connections are only as good as your ability to work effectively with an agency, dedicate the right budget to the investment, and your mindset around your marketing performance and goals.

What you get:

  • A 60 minute phone call where we discuss your business’s marketing function and experience;
  • We’ll talk about your marketing maturity and what type of provider you need to hire to get to the next stage;
  • We’ll discuss the budget you need to hit your goals with digital marketing;
  • At the end we can talk about next steps of introducing you to providers from our network who we trust.

Not sure about your approach to hiring for marketing?

Hi I’m John Doherty, the CEO & founder of Credo.

As a former agency marketer and in-house head of marketing, as well as a solo consultant working with brands like The New York Times and Dribbble, I started Credo in 2015. We’ve now helped over 6,000+ companies put together a plan for who to hire, what to spend, and then we’ve facilitated that process.

Simply fill out the form on the right and check out with a credit card, then schedule your consultation!

Advice from an industry veteran

It’s hard to know what exactly you need to do to grow your business, and hiring the wrong agency or consultant is very expensive and frustrating. When you’re not a marketer yourself, then you probably feel lost.

If you are not sure where to take your company’s marketing, then you need the Porter Service.

For just $600 $329 (my normal hourly rate for consulting with marketing/SEO clients is $600+), you get access to my 10 years of digital marketing experience across agencies, in-house, and working for myself. You will walk away with clarity on what direction to go with your marketing, how to structure your marketing organization based off your goals, and help hiring the right provider if it’s the right step for you.

Isn’t that better than wasting money hiring the wrong agency or consultant by trying to do it yourself?

All Porter calls are done personally by me, Credo founder John Doherty. I have personally seen over $100,000,000 (yes, million) in marketing work come through Credo, worked with over 150 agencies and consultants, and built marketing teams in-house while also consulting with some of the largest sites and coolest startups in the world. I am trusted in the digital marketing industry and love helping people like you.

We needed a consultant to bridge our SEO efforts while we attempted to hire an in-house Director of SEO. John lined up four qualified options within a day, and we ended up landing the single most qualified person in our entire industry within 2 weeks. It was 1 part luck, 1 part Credo. The Porter Service will be my first stop for talent on all future projects.

Jason Billingsley, Cofounder of Zolo.ca

John is a wealth of knowledge, very clear and focused in his delivery. Worth every penny.

Seth Price, Cofounder of Placester.com

My session with John proved that you can get a lot done in a little time, when you’re working with the right people. He was knowledgeable but easy to work with. In SEO, specifics are key. With his examples and clear direction, we were able to quickly resolve my open questions and I walked away with confidence on what to do next.

Paul Skirbe, Director of Strategy/Marketing at MedMeme LLC

As a seasoned digital marketer of 10 years, I have no problem identifying agencies who can deliver results. The problem is the time and money it takes to figure out which agencies are good at a specialization like link building and content marketing. This is where Credo excels. They quickly identified the agencies that best fit our specific needs and introduced us to them. Our call literally saved us countless hours and thousands of dollars. We’ll definitely use Credo again for future needs!

Josh Smith, Senior Earned Media Specialist at NicoPure.com

“My hour-long Porter call is one of the highest leverage things I’ve done for my business. John gave me great strategic and tactical advice for improving my offer, lead generation, and ultimately how to grow my business. I highly recommend booking a call and will be booking another myself!”Brian Kinahan, Founder at CEOmastery.com

What you get

The Porter Service is a deep dive into your marketing organization. After the call is complete, you will have:

  1. An overview of your current marketing setup;
  2. Our recommendations of positions to hire and how to structure your marketing organization to get the most out of working with an agency (if that is the right recommendation);
  3. If it’s right, a defined project and introductions to the right marketing providers for your business’s specific needs.

If you are looking for in-depth content on many of things we’ll cover on the call, you can also download our guide to hiring an agency.

Who is John?

Hi I’m John Doherty. I’m the founder and CEO of Credo, a veteran and internationally recognized SEO consultant, and I love helping businesses grow. I’m good at it, and I want to help you.

I live in Denver Colorado with my wife Courtney, our daughter Tatum, and our very large black labrador Butterbean. When I’m not working I’m in the mountains. Depending on the season I’m skiing, rock climbing, mountain biking, backpacking, or climbing to the top of a tall peak.

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The hour we spent with Credo discussing our marketing and hiring is the highest value thing we've ever done for our marketing.
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