Designed for senior level SEO professionals who are working with senior stakeholders, whether working in-house or agency-side.
This course will help you get budget and buy-in for your work. Take the course and learn how to:
Course Intro (4 min)
1.1 Good Strategy (19 min)
1.2 Positioning Strategy (24 min)
Part 1 Resources
Assignment #1 - Good Strategy
2.1 Business Models (26 min)
2.2 SEO to Revenue (16 min)
Part 2 Resources
Assignment #2 - The Value of SEO
3.1 Models Scenarios Forecasts (16 min)
3.2 Ingredients of Models (13 min)
3.3 Example Models (19 min)
Part 3 Resources
Assignment #3 - Investment Model
SEO Investment Model Templates
4.1 Structured Communication (15 min)
4.2 Effective Presentations (50 min)
4.3 Example Slides (19 min)
Part 4 Resources
Assignment #4 - Presentations
Full SEO Strategy Template
5.1 Alignment (35 min)
5.2 Communication (18 min)
Part 5 Resources
Assignment #5 - Getting Things Done
Course Outro (2 min)
We took all of the data, learnings, and experts that we have at our growth agency, Common Thread Collective, and built a platform that provides monthly trainings, resources, and support to today’s entrepreneurs so that they could learn how to scale their eCommerce businesses themselves. Get support from media buyers, email marketers, creative strategists, and growth experts, so that you can scale your eCom shop or the shop of your clients.
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View CourseBrush up on the basics of SEO with this free and in-depth course from Semrush favorite Greg Gifford. SEO is an exciting discipline, but it’s complicated and there aren’t many places you can go to learn the basics. SEMrush realized that there was a need for an in-depth training and certification course, so the SEMrush Academy was born! They asked me to help with the lessons, so here I am to walk you through SEO, from the technical tactics through…
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View CourseDesigned for senior level SEO professionals who are working with senior stakeholders, whether working in-house or agency-side. This course will help you get budget and buy-in for your work. Take the course and learn how to: Create buy-in & budget for your work Communicate effectively with senior stakeholders Build a business case for your projects Work cross-functionally to get things done
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View CourseToo many agencies don’t grow because they can’t generate leads or close them effectively. Don’t be one of these agencies. Want to increase your service business’s lead generation and sales close rates? The Lead Generation and Sales Accelerator is the culmination of 6+ years, 6,000+ prospects generated, and seeing $250,000,000+ (yes, million) in digital marketing leads come through Credo. In that time we’ve learned what works to get qualified leads in the door, convert them to prospects, and ultimately close…
View CourseIf you’ve created a high quality digital marketing course that you’d like to have listed on Credo, reach out to us at support at getcredo dot com with the subject line Learn Center with more information about your course (including a link to it) and more information about you.
Most courses in the Credo Learn Center were sourced by our team and invited to be listed. We look for proven experts in specific channels who have built courses to teach you how to do what they do.
No! The Credo Learn Center lists courses built by experts. You pay them directly for access to the course.