The Credo Podcast is a weekly podcast where our founder, John, shares insights and strategies for growing your service business, covering topics like:

And more. Be sure to subscribe to us on either iTunes or Spotify, and you can view the whole archive here.


Season 2 was off the hook!

In season 2 I took a different approach to the CredoCast.

Instead of just audio (you can still hear the just-audio versions within the posts and on iTunes), we did videos, transcripts, and audio.

Here’s what we had lined up:

All Season 1 Episodes

All Season 2 Episodes

Unfortunately I lost some episodes on the web in a site migration, but these are the episodes we have live on the web. All are still on the iTunes store.

The Backstory

I have heard for years from a lot of people that they want to start consulting or own their own agency, but they don’t know how to do it. Well, there are a lot of people out there who know how to do it and those are the founders themselves.

So in every Credo Podcast episode for the first 2 seasons, I chatted with a founder or consultant about what they do, why they do it, and who they do it for. Every episode attempted to answer the following questions:

  • How you knew it was time to do your own thing (or were you always an entrepreneur)
  • How you got your first client(s)
  • When you knew it was going to work
  • When you officially formed a business and how you did that
  • What’s been your biggest catalyst for agency growth
  • What you would have done differently given your years of experience now
  • What it would take to get you to go work for someone again

Season 3 was the start of a more focused podcast with episodes 7-10 minutes long going deeper into a specific strategy or tactic to help you grow your service business with better marketing, better sales, and better business processes.

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